Category: Creativity

  • Reinventing your business, e.g. SAAB

    Reinventing your business, e.g. SAAB

    Whereas the founding fathers had had the foresight to anticipate market conditions at the end of the war, Saab’s management in the 1970s failed to…

  • Creativity and Problem-solving

    Creativity and Problem-solving

    The geek word “problema” meant a “task, which is proposed, a question.” Thus, “no problem” is not expedient – as for each creative process we need an initial question – the better formulated, the easier the solution.

  • Creativity vs. Innovation

    Creativity vs. Innovation

    Creativity is the ability to create, i.e. To bring into existence. Innovation is the introduction of something new. The first is without time and judgement. The second a process, which needs to be managed incl. Time and judgement.